Modern senior living facility with landscaped surroundings

Case Study: Start-Up

Discover how local trust and smart seasonal strategy helped Traditions Management drive long-term occupancy growth.

Overview

Launching in a rural market with no brand presence and a premium price point, Traditions Management prioritized personal connection, local engagement, and authentic leadership to drive long-term growth.

Service Levels & Unit Mix

  • Independent Living: 30
  • Assisted Living: 68
  • Memory Care: 32

Challenges

  • No brand awareness in market
  • Premium price point

Positive Outcomes

  • 56% occupancy after 1 year
  • 75% after 2 years
  • 88% after 3 years
  • 95% after 4 years

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